Alex Lukin

Content + Strategy + Design

About Me

Writer, editor, journalist, and creative technologist with 10+ years of experience making complex technologies make sense.

Bio

I love finding new ways to bring the obscure into focus for myself and others, to say more with less, and puzzle out seemingly intractable problems. With more than a decade of immersive multimedia storytelling expertise in quantum computing, machine learning, AI, cryptography, chemistry, physics, and international business, I bring technical depth and creative flexibility to every project.

As Strategic Narrative Lead at IBM Quantum, I design, write, edit, publish, monitor, and manage content across all web assets for one of the world’s leading quantum computing research initiatives. I am a contributing writer and editor for technical documentation on the Qiskit stack, new software tools, cloud services, developer tutorials, and more. I also lead script writing and educational content development efforts for a host of global outreach initiatives, events, and IBM Quantum Innovation Centers. Our team produces immersive educational experiences, video case studies, research journalism, curated physical installations, and augmented reality explorations of novel hardware architectures.

Background & Experience

IBM Quantum — Strategic Narrative Lead & Technical Writer

Leader in content strategy and technical writing for IBM Quantum Platform, as well as its ecosystem of research and developer websites. Editorial purview includes content design, UX writing, case studies, and documentation, including tutorials on Qiskit SDK and other developer tools. I also contribute to a wide range of research communications, executive presentations, and marketing materials.

Old Hoopoe Press — Writer & Editor

Articles, essays, and editorial oversight for Old Hoopoe Press — a digital publication and aspiring print quarterly dedicated to threading voices from the expanse of the past into meaningful conversation with the present. Readings from the ancient to the modern alongside annotations, etymologies, and research analysis.

WorkInProgress (Previous) — Manager · Account + Strategy

Provided project leadership and account oversight. Leveraged technical expertise to serve as new and emerging media strategy specialist. Acted as principal liaison between creative, developer, executive, and client teams.

Informa (Previous) — Content & Logistics Coordinator

Operational management, event planning, and drayage logistics for international summits, investor conferences, and trade shows. Analyzed RFPs and wrote proposals for complex projects with many stakeholders on tight deadlines.

Education: BA | International Business, University of South Florida

Technical Skills

I manage multiple projects, dependencies, teams, and timelines, leveraging deep technical expertise and a proven ability to meet or exceed established targets. My toolkit includes:

Python
JavaScript
HTML5
CSS3
CMS Management
Figma
Git/GitHub
Markdown
API Documentation
Google Analytics
SEO
Layered Tutorial Content
Project Management
Copy Editing
Developer Experience
Copywriting
Marketing
Branding
Scientific Journalism
TypeScript
UX Writing
Docs-as-Code Workflows
Style Guides
Content Design
Market Analysis
Archival Research
Rust
Dreamweaver

Award-Winning Work

In 2024 alone, my writing and content strategy contributed to 11 prestigious awards recognizing IBM Quantum excellence in design, innovation, and user experience:

D&AD Graphite Pencil
IBM QS2 — Technical Innovation

The One Show — Silver Pencil
Innovation in Design

ADC — Bronze Cube
Product Design Innovation

Red Dot — Best of the Best
QS2 Product Design

Red Dot — Best of the Best
QS1 + CC Product Design

Red Dot Award
Launch Film